Systemic Threads — Unweaving Design’s Ideologies
Marta Cabral
Project 1 for Advanced Studies in Editorial Design and Typography — a printed publication about design, made to be read, leafed through and looked at, built from the texts provided and using typographic elements only, without images or color.



The publication develops a critical reflection on design as a cultural and ideological practice, drawing on texts by Vilém Flusser, Andrew Blauvelt and Katherine McCoy. It questions the supposed neutrality of form, style and typography, exploring their cultural and ideological dimension. Printing on fabric reinforces the concept, establishing a metaphor between design and a woven system.
Imprint / Technical Rider:
Year: 2025
Dimensions: 210 × 297 mm; 16 pages
Materials: Unbleached cotton cloth.
Production and finishing: Bound on a sewing machine with black thread.
Resources and credits: ABC Gaisyr — Dinamo
Neue Haas Grotesk — Christian Schwartz, Monotype
Adobe InDesign CC 2026
Curricular Unit:
Advanced Studies in Editorial Design and Typography (1st year)
Supervising Professor:
Mário Moura
Keywords: Editorial Design, Design Criticism, Materiality, Textile
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