{"id":2825,"date":"2026-09-30T09:04:53","date_gmt":"2026-09-30T09:04:53","guid":{"rendered":"https:\/\/mdgpe.fba.up.pt\/?p=2825"},"modified":"2026-09-30T09:04:53","modified_gmt":"2026-09-30T09:04:53","slug":"pictograms-as-universal-communication-tools-in-drug-administration-a-graphic-design-project-to-improve-health-literacy-en","status":"publish","type":"post","link":"https:\/\/mdgpe.fba.up.pt\/?p=2825","title":{"rendered":"Pictograms as universal communication tools in drug administration: A graphic design project to improve health literacy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Pictograms as universal communication tools in drug administration: A graphic design project to improve health literacy<\/strong><br>S\u00e9rgio Brito<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p class=\"wp-block-paragraph\">This project proposes a modular system of pictograms to improve health literacy in medicine administration. Misinterpretation of instructions causes severe health risks, especially among vulnerable groups such as illiterate people, the elderly, and individuals with cognitive difficulties. By integrating clear visuals into existing practices\u2014pharmacy-printed stickers, prescriptions\u2014the system aims to reduce errors, strengthen health literacy, and promote safer self-administration of medicine. User surveys and professional feedback informed the design, emphasizing clarity, context, and consistency. While further testing and development are needed, the project demonstrates how visual communication can bridge literacy gaps, improve patient autonomy, and promote equity in healthcare. It provides a strong foundation for a standardized system with the potential for international adoption, ensuring that essential medical information becomes universally accessible.<\/p>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1696\" height=\"2400\" data-id=\"2798\" src=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01.jpg\" alt=\"Pictograms as universal communication tools in drug administration: A graphic design project to improve health literacy \u2014 image 1 of 1\" class=\"wp-image-2798\" srcset=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01.jpg 1696w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-212x300.jpg 212w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-724x1024.jpg 724w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-768x1087.jpg 768w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-1085x1536.jpg 1085w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-1447x2048.jpg 1447w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01-1568x2219.jpg 1568w\" sizes=\"auto, (max-width: 1696px) 100vw, 1696px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Curricular Unit:<\/strong><br>Dissertation\/Project\/Internship (2nd year)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Supervisor:<\/strong> Em\u00edlia Dias Costa<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Keywords:<\/strong> Health Literacy, Vulnerable Population, Inclusive Communication, Doctor Patient Relation<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mdgpe.fba.up.pt\/?page_id=1889\">See the <em>Fio de Cera<\/em> exhibition (2025) \u2192<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This project proposes a modular system of pictograms to improve health literacy in medicine administration. Misinterpretation of instructions causes severe health risks, especially among vulnerable groups such as illiterate people, the elderly, and individuals with cognitive difficulties.<\/p>\n","protected":false},"author":6,"featured_media":2798,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[3482,3486,31,58,3484,18],"tags":[192,2614],"class_list":["post-2825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-exhibition","category-fio-de-cera-2025","category-infoviz","category-master-dissertations-and-reports","category-master-pages-2024","category-portfolio","tag-emilia-costa","tag-sergio-brito","entry"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/fio-de-cera-prj-2025-026-01.jpg","_links":{"self":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2825"}],"version-history":[{"count":1,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2825\/revisions"}],"predecessor-version":[{"id":2897,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2825\/revisions\/2897"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/media\/2798"}],"wp:attachment":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}