{"id":2189,"date":"2026-10-02T16:10:15","date_gmt":"2026-10-02T16:10:15","guid":{"rendered":"https:\/\/mdgpe.fba.up.pt\/?p=2189"},"modified":"2026-09-30T09:13:07","modified_gmt":"2026-09-30T09:13:07","slug":"bruta-en","status":"publish","type":"post","link":"https:\/\/mdgpe.fba.up.pt\/?p=2189","title":{"rendered":"Bruta"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Bruta<\/strong><br>Matilde Coelho, Rafael Pinho, V\u00edtor Almeida and Vittoria Lovino<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Bruta revives Blockschrift, a German grotesque released in 1897 by the Genzsch &amp; Heyse foundry, marked by monolinear strokes and low contrast.<\/p>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" data-id=\"2183\" src=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01-1024x575.jpg\" alt=\"Bruta \u2014 image 1 of 4\" class=\"wp-image-2183\" srcset=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01-1024x575.jpg 1024w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01-300x168.jpg 300w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01-768x431.jpg 768w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01.jpg 1507w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"553\" data-id=\"2184\" src=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-02-1024x553.jpg\" alt=\"Bruta \u2014 image 2 of 4\" class=\"wp-image-2184\" srcset=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-02-1024x553.jpg 1024w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-02-300x162.jpg 300w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-02-768x415.jpg 768w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-02.jpg 1397w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"555\" data-id=\"2185\" src=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-03-1024x555.jpg\" alt=\"Bruta \u2014 image 3 of 4\" class=\"wp-image-2185\" srcset=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-03-1024x555.jpg 1024w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-03-300x163.jpg 300w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-03-768x417.jpg 768w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-03.jpg 1392w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"555\" data-id=\"2186\" src=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-04-1024x555.jpg\" alt=\"Bruta \u2014 image 4 of 4\" class=\"wp-image-2186\" srcset=\"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-04-1024x555.jpg 1024w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-04-300x163.jpg 300w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-04-768x416.jpg 768w, https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-04.jpg 1401w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">From this reference, the project introduces an authorial component tied to the materiality of concrete, cement and raw form, bringing the typeface closer to Brutalism and to the Portuguese expression \u201c\u00e0 bruta\u201d (roughly, \u201cwith brute force\u201d).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Imprint \/ Technical Rider<\/strong>:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Year<\/strong>: 2026<br><strong>Dimensions<\/strong>: 150 \u00d7 297 mm<br><strong>Materials<\/strong>: Munken 120 g; plaster base.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Curricular Unit:<\/strong><br>Type Design (1st year)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Supervising Professor:<\/strong><br>Pedro Amado<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Keywords:<\/strong> Grotesque, Industrial Typography, Brutalism, Variable<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mdgpe.fba.up.pt\/expo\/2026\/index.html?prj=37&amp;lang=en\">See this project in the <em>Material Archive<\/em> interactive archive \u2192<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bruta revives Blockschrift, a German grotesque released in 1897 by the Genzsch &#038; Heyse foundry, marked by monolinear strokes and low contrast. From this reference, the project introduces an authorial component tied to the materiality of concrete, cement and raw\u2026<\/p>\n","protected":false},"author":5,"featured_media":2183,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[43,3482,3496,18,19],"tags":[540,1399,1394,145,53,1404,654,1230,1001],"class_list":["post-2189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-course-projects-and-assignments","category-exhibition","category-material-archive-2026-en","category-portfolio","category-type-design","tag-540","tag-blockschrift","tag-matilde-coelho","tag-munken","tag-pedro-amado","tag-plaster","tag-rafael-pinho","tag-vitor-almeida","tag-vittoria-lovino","entry"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/mdgpe.fba.up.pt\/wp-content\/uploads\/2026\/09\/arquivo-material-prj-037-01.jpg","_links":{"self":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2189"}],"version-history":[{"count":1,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2189\/revisions"}],"predecessor-version":[{"id":2190,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/posts\/2189\/revisions\/2190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=\/wp\/v2\/media\/2183"}],"wp:attachment":[{"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mdgpe.fba.up.pt\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}